On-Page SEO
On-page SEO means optimizing web pages to get organic traffic and improve the website’s ranking in search engines. It includes internal links, HTML, and metadata (meta title, meta description, and keyword density). Not only these but also includes uploading relevant & high-quality images and content. On-Page optimization is the simplest aspect of SEO as it allows the search engines to know about your website. However, in this current scenario, implementing on-page SEO techniques is not a difficult job as several companies are offering these on-page SEO services.
Finding out the best SEO company in India is quite a tough job. The best company will provide you with the most relevant and effective services. Here, we are going to discuss about the important on-page SEO factors that you must know.
Important On-Page SEO Factors You Should Know
Title Tag
It is your webpage’s title that displays on search engines. For example, when you’re searching anything on the search engines, the part which you click is the title tag of that particular web page.
When it comes to the title tag, here are some important things to consider:
● It should be within 60 characters
● Don’t use too many keywords
● Don’t use all capital letters
● Ensure to use main keywords before other keywords
Additionally, always keep in mind that the title tag is not the same as the H1 tag.
Meta Description
The meta description is the summary of your webpage, which contains 160 characters. However, as per the latest algorithm, you can use 680 pixels/120 characters for mobile and 920 pixels/158 characters for desktop.
When you are creating the meta description, make sure it consists of relevant keywords and explains clearly the particular web page.
URL
The URL structure is an important on-page SEO factor as it helps the search engines to know the importance of your web page. It should include keywords describing the content of the post. Moreover, the URL needs to be friendly and short.
Headings
Heading tags consist of 6 types – H1, H2, H3, H4, H5, and H6. H1 has the highest emphasis with the largest font and it reduces gradually to H6.
The heading tags will help the search engines to know the structure of your website and its main content. Additionally, avoid the overuse of heading tags as it might result in search engines not identifying the main content.
Content
Content plays a vital role in ranking keywords. More the content you have, the more likely the appearance of your website on search engines. Thus, while creating content for your website, ensure that you’re using the right content writing at the right place.
When it comes to adding content, here are some of the vital things to consider.
● Place keywords in the first paragraph of the content
● Use relevant tags for the keywords
● Make sure to have the correct keyword density in the article
Internal Linking
This is one of the On-page SEO factors that often get missed. However, when the website grows, developing an interlinking process is essential. It’s because the internal links facilitate crawlers to find your webpage, explore new content, and understand the context of several pages.
If you don’t have internal linking on your pages, then it would result in having a negative impact on the ability of the user to approach content on your site.
Images
Images make web pages more attractive and engaging. Making use of original images will improve your site’s on-page SEO. However, if you’re not having original images, then make sure that the images you use have a good source.
Summing it up…
SEO experts must be very attentive to the page elements as SEO is vital in increasing the website’s ranking.
Hiring a professional SEO Agency in Chennai would be a great choice. They can help you implement the right SEO techniques for your website growth.
Leveetech is one of the top SEO companies in Chennai providing on-page, as well as off-page SEO services as per the industry standard and business requirements. To avail of the best SEO services in Chennai, contact us.
