Web Design for Lead Generation
Want to generate more leads with your website but don’t know how? If yes, then it’s time to consider web design for lead generation. Web design plays a significant role in converting the audience into leads.
Thinking about it? Hiring a professional web design company in Chennai will help you with this. They know the best practices to make a web design for lead generation. An experienced and professional web design agency always stays up-to-date on the latest trends and best industry practices to attract more audiences to the website and convert them into leads.
Best Practices to Make your Website Design To Generate More Leads
1. Selecting the suitable Website Design for Lead Generation
Selecting the right website design is one of the best practices for lead generation. Designs play a significant role in lead generation as more than 90% of the first impression depends on the website. Thus, having an eye-catching and attractive web design with respect to your target audience is essential.
2. User Experience
User experience plays a vital role in generating new leads. If you want your design to be a perfect website for lead generation, then ensure that the design is as per the target audience.
Thus, to drive more leads for your firm, you need to create a website with a user-friendly design and relevant information. The user-friendly design includes:
● Using white space
● Website loading pages should be good
● Simple navigation
3. Testimonials
It’s a fact that over 90% of users believe in recommendations from others when it comes to choosing a brand. Thus, to convert the visitors into leads, you need to develop your brand in such a way that it should get them to trust your brand.
When it comes to building trust, adding testimonials is one of the best methods. Testimonials showcase the experience of your customers with your service or products.
Additionally, you can integrate Google reviews into your site. Integrating Google reviews on websites is yet another way to build trust. The reviews help the users to know the authentic experience with your firm helping them to decide whether they need your service.
4. E-Books
You can provide ebooks for download on some of your specific blogs. Creating and publishing blog content with an option to download a whitepaper or ebook is another method to drive leads.
Blogs play a vital role in developing the page authority required for your website to rank on search engines. However, to start this process, you need to do proper keyword research and find relevant topics.
5. Call to Action
Having relevant and stunning content grabs the attention of the audience. They will see the buttons, images, and product options as per their interest. Thus, having personalized call-to-actions on the website would be a great decision.
These CTAs will convert more than 40% of website visitors into lead generation.
To make the CTA buttons most effective, follow the below practices:
● Pop-up: To make an effective web design for generating leads, you must make the CTA button pop off your page. The audience should easily find the CTA button and provide the next step in the purchasing process without any hassle.
● Avoid using plain CTAs: Always use compelling CTAs, which makes them click and take the next step. You don’t need to stick to normal CTAs like “download now” or “Click here”. Instead, create something which is more eye-catching and informative. For example: Download your free guide now.
● Perfect shape: Normally, companies have the tendency to choose a rectangular, rounded rectangular, or extended oval button. To figure out the perfect button for your page, test diverse shapes to see which is attracting more audience.
Final Thoughts
We believe now you’re clear on how to use the website design for generating leads. However, if you have any doubts or clarification on this, feel free to reach us.
Leveetech is the best website design company in Chennai providing premium-quality web design services at affordable prices. We have a team of professional web designers who are experienced in offering services as per the customer’s needs.